Connecting the dots between what kids learn in school and how it’s applied in the real world isn’t that simple. That’s where JA BizTown comes in!

This engaging, hands-on program that introduces 5th graders to economic concepts, workplace skills, and personal and business finances in a student-sized town built just for them.

Students first take part in a series of classroom lessons where they learn about working in and being consumers in today’s world. They work together to create business plans, calculate operating costs, design a marketing campaign, apply for jobs, vote for city officials, and explore careers.

Then, they put their skills to work by becoming citizens for a day in JA BizTown. During their time at JA BizTown, students operate a simulated economy and take on the challenge of running businesses. They get hands-on experience as both employees and consumers, paying rent, taxes and utilities, purchasing insurance, depositing paychecks and buying other business’ products, handling customer service, and more!

Assisted by volunteer mentors, the students must make the hard and practical decisions to see their businesses thrive and succeed in their role, just like the real world. This interactive, project-based program not only teaches students how to manage their own personal finances and the importance of becoming a successful professional within our community, but it also empowers them to take responsibility for their professional and educational futures!

More than 19,000 students will experience JA BizTown this year!

Program Overview

Florida State Standards Correlations