JA BizTown is a great place to visit, and now, students can experience being a CEO from the comfort of their homes with JA BizTown Adventures!

Through the JA BizTown Adventures, students will enter an exciting virtual business world by assuming up to five different roles, from CEO to financial expert to innovator to salesperson to consumer. At the end of the five JA BizTown Adventures, students will have a 360 degree view of how a business works and how money flows through an economy.
These adventures are meant to be enjoyed by students at home with a caring adult. We recommend students take the adventures in the order below. If you are an educator and are interested in additional curriculum for your classes, contact Stephanie Docsol, Director, JA BizTown.


  • (Chief Executive Officer)
  • Take a personality quiz
  • Select a company to lead
  • Choose the goods/services they will provide
  • Hire a team
  • Write a speech



  • (Chief Financial Officer)
  • Apply for a loan
  • Manage employee paychecks
  • Create the benefits program
  • Pay bills and make deposits
  • Write a grant submission

Marketing Director

  • Develop a new product
  • Manage your resources
  • Understand your audience
  • Price and sell the product
  • Create a slogan and a jingle


Sales Manager

  • Learn an important sales strategy
  • Research a potential new client
  • Practice your listening skills
  • Promote your company on social media
  • Write a sales presentation


  • Research reasons a consumer makes a purchase
  • Create a budget and update a check register
  • Review different ways you can spend money
  • Go shopping!
  • Provide feedback


Have Fun!


For sponsorship opportunities please contact Christina Roberts, Director of Partnerships & Development.